Aventri Blog

Event Tech Strategy, Insights and Trends

Marcella Lavras

Marcella Lavras

Marcella is the Marketing Project Specialist at Aventri focusing on campaign planning and execution.

Recent Posts by Marcella Lavras

December 11, 2017

How to Use Buyer Personas to Improve the Attendee Experience

Buyer personas have become the cornerstone of most successful marketing programs. Content and... READ MORE

December 6, 2013

A Survival Guide to a Year in Reporting

Where did 2013 go? You had an awesome year of events, now all that is left to do is finish up the... READ MORE

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