Driving more value from your events with in-depth data and analysis of attendee behaviors is more important than ever to achieving your goals.

MeetingPlay + Aventri's new guide How to Improve Your Event ROI can help you get there. Inside, you'll learn how to use the latest event technology to improve ROI and drive more value from your onsite, virtual, and hybrid events.

What's inside?

• Nine steps to measuring your event goals and how to track the data surrounding them
• Key insights into the importance of tracking multiple data sources at your event
• Seven best practices to maximize event success using measured analytics for better ROI