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NORWALK, Conn., Sept. 09, 2020 – Event management software (EMS) leader Aventri today announces the official launch of the Aventri Virtual Event Platform along with the release of key industry-leading features.
The breakthrough solution is fully integrated in the Aventri Event Management Platform. It is the first solution enabling event and marketing professionals to manage their virtual, hybrid and in-person events on a single platform.
Previously, meeting professionals faced the challenge of using separate platforms for digital and in-person gatherings. This meant they managed complicated, new processes with reduced budget and staff. In addition, many virtual event programs depended on technical engineers and production crews.
The all-in-one Aventri Virtual Event Platform simplifies the process of delivering virtual, and later hybrid, events. The flexible solution is easy to master. It offers the latest engagement and monetization features as well as the following first-to-market capabilities:
“We had a front-row seat to the pandemic as it unfolded in our market, and I’m proud of how the Aventri team pivoted to develop an industry-leading virtual platform,” said Jim Sharpe, CEO at Aventri. “Our seamless solution is designed with ease of use-in-mind, as we’ve seen how enterprises struggle to launch their first virtual events. Our professional services team is working closely with clients to ensure they have the knowledge and tools to navigate this new world and become self-sufficient. Our goal is to educate the market and maximize success with virtual, and later hybrid, events.”
“We built this solution hand-in-hand with customers,” said Shane Edmonds, CTO at Aventri. “Since our beta launch in June, we’ve added powerful capabilities based on their feedback. In focus groups, surveys and one-on-one conversations, customers have said the most important thing is the ability to pivot from virtual to hybrid to in-person events. Aventri delivers this flexibility in spades along with the option to support all event types, from complex agendas to small meetings and large plenary sessions.”
Complicated processes do not work in a challenging economy when planning teams are working with reduced resources. Aventri’s new offering and professional services team streamline delivery of virtual and hybrid events, with the goal of making organizers self-sufficient.
The Aventri Virtual Event Platform has been in beta since early June. During this time, Aventri has worked with select clients to deliver digital internal and external events of all types, sizes and levels of complexity.
Beta customers have reported strong results. For example, one financial services firm doubled the number of registrants at its annual July meeting compared to the firm’s previous in-person conference. This year’s multi-day, multi-track virtual event achieved an 80 percent registrant-to-attendee conversion rate. It also drew attendees from 76 countries for a 20 percent gain in geographic reach.
Customers gave high marks to Aventri training as well. “Everything could not have gone smoother on our first virtual event, thanks to the training on your wonderful program,” said Emily Leung, event operations and marketing executive at Exhibitions & Events Association of Australia. “Feedback from attendees and our Board of Directors has been outstanding. The Aventri team made things easy and helped us create a great user experience.”
The Aventri Virtual Event Platform is in general availability now. To learn more or see the Aventri Virtual Event Platform in action, contact the sales team at firstname.lastname@example.org.