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Aventri Blog

Event Tech Strategy, Insights and Trends

Allen Houng

Allen Houng

Team Lead for Analytics and Data Processing at Aventri.

Recent Posts by Allen Houng

October 19, 2017

Marketing Event Analytics: Control Your Own Destiny

I used to work for a CEO that swore events were the best source for growing his business. His... READ MORE

October 6, 2017

Why Privacy is Key for Proximity Marketing at Events

Proximity marketing (the localized wireless distribution of advertising content through... READ MORE

September 26, 2017

How New Solutions Can Help Meet the Pressures of Event ROI

Too often, determining the ROI of corporate events is a murky and inexact science. The available... READ MORE

September 8, 2017

If You Think Beacons Are All the Same, Read This

There's a lot of buzz about iBeacons in the event industry, and for good reason. iBeacon's... READ MORE

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